Our news

5 Amazing Tips For Your Content Marketing

5 Amazing Tips For Your Content Marketing

Content marketing strategy has become somewhat crucial part of a business plan with the explosion of online businesses, be it on social medias or e-commerce sites. Though creating a marketable content can be very hard as the online industry is very competitive and there’s always something new popped up, and shared every day. 

Sometimes the same old every content marketing strategy just doesn’t seem to work anymore nowadays. Because of this, website developer seo team been brainstorming for new ideas and creative ways to outdone their client’s competitors. We know how hard that can be, so that why we are sharing these tips to help change and improve your game strategy in this industry.

Do Your Research And Produce Authentic Content

About five years the Skyscraper Technique was invented by Brian Dean of Backlinko. This is a technique that uses link-baiting works by finding the most shared and link worthy content, then change it a bit by adding something little extra on top of it.

But this is a technique from five years ago, it won’t be as effective then. I mean, people WILL grow tired of reading and looking through similar content over and over again. For example, you’ve read an article on gadgets or the sorts at one site. But the information you found wasn’t sufficient enough. So you look for another, but all you found is another similar content with a little extra, that’s it. I’m not saying doesn’t work at all, it does work to some degree, but keep using it on the long run though, it won’t get you anywhere.

Instead, as editors and copywriters, we should do research on the content we want to create. That way it’ll more authentic and unique which equals to something new and something that may just what people looking for. With original content link-baiting becomes easier and will net you organic links without much efforts doing SEO or PR.

Though the challenge is to make a content as such can be time consuming and hard. But i’d say the result is well worth the effort. Because it’ll surely net your content a lot exposure and discoveries.

Learn And Start Using LSI For Content

This keyword method is the most unknown and under-practiced; it is called Latent Semantic Indexing (LSI).

What Is LSI?

LSI is a keyword that is semantically related to a main keyword. For example the main keyword is Android. But your content is all about Android and it’s development process. So putting Android alone will be too general, but if you paired it with another word that match your content and visitors’ intent it’ll become more relevant and specific. This additional accompanying keyword is the LSI keyword.

Example:

Android (main) + app (LSI)

Android (main) + development tutorial (LSI)

LSI in the simplest words are when you use related keywords and phrases in your content repeatedly. The more of the phrases and keywords that are relevant to your content detects by Google, the more relevance the topic has. LSI helps Google understands the keywords in your content, so when Google index those keywords and sees their relevance to the said topic, it’ll boost the keywords ranking for both main keywords and LSI keywords.

The best way to get out the most from these keywords is by inserting in your content subheaders, and this also helps with the flow contents

Example of implementing LSI keywords, if you’re targeting for “Android App Development”, then one of your LSI keywords should be “Android app development benefits”. Then you add a section at the end of the article with repeated LSI keywords such as “Learn And Start Android App Development”. Google will detect these keywords relevance and proceed to index into related topic and category.

Be sure the keywords are grammatically comprehensible, because Google updated Hummingbird algorithm detects whole the phrase as whole, no longer word by word relevance.

Through this method you will be able to  not only generate but increase organic traffic as well. Though you can’t willy-nilly pick and dump the keywords into your content, you have to make some research using Keyword Planner. For the most effective Keyword Planner, use Google’s Adwords. You’ll get result from the source and the place you want upload your content to.

Though there’s one specific tool to help ease your LSI keywords research. It is called LSIGraph, which is a free content management tool. This tool is free to use and very simple to be utilize. Just insert the targeted keyword, click on generate and it’ll show 50+ results of your targeted keyword.

Encourage and Convince Visitors To Promote Your Content

A well made and built content will nothing if it’s being shared. Yes, the LSI and the rest of SEO work will help to boost your content and make it easier to be discovered by people. Though it will be pretty much waste of effort if the content you’ve made not reaching out to enough people.

So what you need to do is convince people to share your content. How to do this? When comes down making content, don’t just write. But include something more interactive and alive, like GIFs, quotes, and of course, share buttons. I mean, you want people to share your content but there is no proper share button, that can be a real major turn off for some.

To make it better, place these share buttons near or around interesting components of your content such as Tweet, quotes or GIFs. Place these components as many as you, just be sure the layout of these components are interesting, not messy.

Make It Personal, Connect With The Audience By Segmenting

I would assume that most of us are familiar with email segmenting, if you’re not familiar with email segmenting here’s an article will help your head to wrap around it’s concept.

Well, basically, email segmentation is about putting and assigning audience into specific groups which will help tell you the group preferences and behaviors. Depending on the amount of your audience, your segment size could big or small, and some of your audience will be in multiple segments.

Email segmentation helps you recognize subscribers preferences and behaviors. As according to a survey made on Marketers by Ascend2, they shared that email segmentation is the second most effective email marketing.

By identifying your audience personas, or preference you will be able to able attract more by sending a more personalized emails.

9 Ways To Segment Your Audience

The methods listed down here just some of effective examples, there many other creative ways to segment your email. So, don’t afraid of experimenting your way with it.

  • Time On List
  • Form or Cart Abandonment
  • Geographical Location
  • Customer Avatars
  • Membership Status
  • Webinar Attendees

Content Editorial Calendar

A content editorial calendar is crucial in helping you keep track of old and new contents as well as keeping track of both old and new audience. With content editorial calendar you’ll be able to plan future content and revise old content, with this you’ll be able to plan which direction your next content will be heading to.

Utilize Your Customers Words As A Part Of Your Content Marketing Strategy

Postings shared by your customers on their Instagram, Twitter or Facebook can have a powerful impact on your business if you choose take them and share it on your site or blog posts. You can consider this as testimonials from your customers and shows that you’re running a good business.

When shared postings are placed in your content, this will attract more new traffic to your site and also it’ll make your customers feel connected with your content, that you’re appreciative and take note of your customers.

It’s to bring your A-game to the table! Don’t get stuck with the classic old ways, it’s 2018! There all sorts ways for you to improve your content marketing strategy. Scour the Internet or experiment with methods to find the best content marketing strategy.

Getting Started: Android App Development

Getting Started: Android App Development

Why Android App Development?

Just thinking of it is already scares and causes anxiety in most of us since it sound complicated, but let’s not worry too much about it and dizzying ourselves with unnecessary exaggerated  imagination of its complexity. Let’s start at the beginning and go through it step by step.

But the thing is, why would you even learn Android app development? Well, when you learn Android development skills, you will gain access to not just smartphones but other mobile devices that run on Android OS such as tablets, smart televisions and now even smart watches! Oh to make things better, with having of knowledge Android app development, you can consider applying for work in a mobile app development agency–the pay is pretty good you know. 

Another thing is, Android system is easy to develop compared to other platforms, this doesn’t mean it is far simpler to code for, but just less barriers.

As a beginner, you will need to start things off with Android SDK, Android Studio and Java JDK. Don’t worry, it won’t cost a single dime as these tools are all free to download and use, and they’re easy to install and set up. For starters, you start building a simple app, and might only requires a single visual designer, though if you have the knack for visuals and graphics you can jump into it immediately. If you found yourself stuck somewhere, there are plenty of tutorials on the Internet.

Once your app is completed, you only need to create an APK file which is a very simple process (this file contains your app and for easy installation of the app) and then, you can submit to Google. For submission you only need to pay one-off 25$, then you’ll be able to upload unlimited amount of apps. Once uploaded and approved by Google, your app will be visible within hours. This is because Google Playstore makes easy for people to find and download your newly created app. Chances for you to create a popular and successful Android on Google Playstore is far more easier compared to PC and Mac.

What’s more, Android app development skills are in high demand right now especially Java, the number one and official language for Android programming which highly sought by companies!

These Are The Reasons Why

These ideals reasons are why you should start learning Android development skills. Let’s see it; creating and getting an app on IOS  is harder and it’ll probably will only reach a small audience. Developing for PC will find yourself struggling to find right platform to get the word out for the software or hardware you’re developing. But with Android, it is fairly easy to develop, and be discover by a fair amount of audience. This is because you’ll creating apps for devices already in pocket of most people and on a store that people will regularly check.

Finally, Getting Started

If you have read this far down, means you’re piqued and convinced. But just what are things you need to kick things off?The most obvious thing would be a decent computer, not a potato computer. How to know for sure whether it’s decent enough to run your Android development tasks?

If it’s manufactured recent or last couple of years and runs on latest Windows, it should be decent enough.

Then, you need to down these three things first:

  • Android Studio
  • Android SDK
  • Java JDK

Download the latest Android Studio. Make sure you choose and download the latest version, you can spot which one easily with the help of recommendation by Developer.Android. Back then, Android SDK must be downloaded separately but not anymore because comes together in package with Android Studio, so less the hassle for you.

The next thing you need is the Java JDK or Java Development Kit. This kit will allow your computer to interpret Java code, the preferred programming language for Android along with Kotlin, the newcomer. This is a crucial component because your app will be written in Java. You won’t have to touch anything else, unless you changed computers. The you have to download it all over again.

 

Now, what is Android Studio? Android Studio is the official integrated development environment (IDE) for Android app development. This will act as your central/operation hub and where you will enter the Java code, debug apps and manage all your projects. This software lets you test and code using it’s provided interface. But to do so, you’d be needing another tools.

Android Software Development Kit or Android SDK is a selection tool required for Android development. Included in this selection of tools is an additional code that will act as a bridge between the Java and  Android devices (to allow you access native Android devices), features that will help to compile and run apps, and other useful tools during coding work such as emulator to test your app on. An emulator is a software that lets you run Android apps on your PC without additional hardware.

Android SDK now comes together in package with Android Studio. Just download and install, then you are all set and good to go.

How It Really Works In The Nutshell

Android app is written using Java, which requires JDK, that has additional functionality on top of it and this thanks to Android SDK. It also consists of various images, layout files, music, and other resource files. This where Android Studio puts all of together for us when you click on Run or Export, then the process of putting the code into a container called APK takes place. Think of it like .zip file, compressed and like .exe, works as an installation file. By this stage, you only have one file to share and run in order to distribute your programs.

Well, that’s the gist of it, there are more to it than that actually. But let’s understand the basic of how things work with Android app development before we get our hands dirty!

Start Learning And Start Android App Development

If you’re eager to start learning and your hands are itching to build something then, there are places where you can learn to do this. But i must warn you, 

The King Of Monsters Is Invading The Cinema Soon

The King Of Monsters Is Invading The Cinema Soon

Grab your popcorn and drinks, get ready to hide in your bunkers because the King Of Monsters will be back to ravage towns and cities.

Warner Bros just dropped a teaser video and banner for the latest installment and incarnation of Godzilla, The King Of Monsters

Both in the teaser and banner featuring the girl who played mysterious-monster banishing-psychic from Netflix Original Series’ Stranger Things , Millie Bobby Brown, with the expression of terror and distress (wonder what happened to her psychic power). In the teaser dropped by Warner Bros, we can see that Millie Bobby Brown is trying to contact Monarch, a super secret organisation that investigate and does researches on monsters within Godzilla universe via radio and from the other end we can hear the King Of Monsters wrecking havoc.

The teaser ends with Millie Bobby Brown screaming distressfully and “Message received.”, not much to go on about what to expect but enough to make the fans go roaring and excited. But we do know that Millie Bobby Brown will play as Madison, daughter to Dr Emma Russell a scientist working for the Monarch, which will be play Vera Farmiga and this pair kidnapped. Oh yeah! Forgot to mention this, in this King Of Monsters movie, we will not only see our all time favourite mutated giant lizard, but three other legendary monsters; King Ghidorah the three headed monster, Mothra the giant moth and Rodan a monster from original Japanese movies that can invoke hurricane, bet that excites my fellow monster fans, eh?

 

Quick Review On The New High-Tech Predator

Quick Review On The New High-Tech Predator

The tech and gadget market has a Predator prowling around, waiting for the chance to pound on our poor wallet. This new high-tech beast released by Acer comes with awesome features on it from it’s wide 21” display to high-end hardware and software. This beast is every gamers’ dream laptop.

But before you even start thinking of taming this magnificent tech beast, let us take a look it’s built—see what made it so awesome and why will it tear a hole in your wallet.

This expensive beast of a laptop is called Predator 21 X  installed with 21” inch curved screen with 21:9 aspect ratio, armed with two GeForce GTX  1080 and several overclocking modes with it. Then, for wiring connection it uses Qualcomm Killer E2500 controller which utilized in expensive gaming motherboards.

The wireless connection function is provided by the Killer Wireless-AC 1535 module, this adapter supports IEEE 802.11b /g/n/ac standards, with a frequency of 2.4 and 5 GHz, and has maximum bandwidth of up to 867Mbps and it is equipped Bluetooth 4.2.

Acer Predator 21 X Specs Overview:

Display: 21 “, 2560 × 1080, IPS, curved, 120 Hz

CPU: Intel Core i7-7820HK, 4/8 core / threads, 2.9 (3.9) GHz, 45 watts

Graphics: 2 × NVIDIA GeForce GTX 1080, 8 GB GDDR5X

RAM: 64 GB, DDR4-2400, 2 channels

Drives: HDD: 1 TB, 7200 rpm

SSD: 2 × 512 GB, PCI Express x4 3.0

Wireless: Killer Wireless-AC 1535, up to 867 Mbps, Bluetooth 4.2

Interfaces/Ports: 4 × USB 3.0 Type-A

2 × 3.5mm Mini Jack Acoustics / Microphone

1 × HDMI

2 × DisplayPort

1 × Thunderbolt 3

1 × RJ-45

1 × Card Reader

Battery Built-In: 8 Cells, 6000 mAh

External Power Supply: 2 x 330W

Weight: 8KG

Dimensions: 568 × 315 × 83 mm

The Predator’s Design And Ports

If you’re the kind of person who loves to be unique and different from others than this laptop is for you, it’s design is screaming uniqueness and awesomeness to everyone laid eyes on it. The concave and curvy shape of this laptop monitor really stands out from the other laptops, with it’s monitor closed down it looks futuristic, alien-tech looking even! Yet at the same time the design of Predator 21 X gives a sleek and posh look to it. To make it better, both the laptop’s logo and side stripes are installed with LED and will glow when the laptop is active.

As mentioned, this laptop is a beast and not it’s just a metaphor, because it is pretty hefty—weighing at 8 kilogram, it can be quite the hassle to carry it around, especially if running a bus or a train. And, you have to carry addition of two power units each weighing at 1.5 kilogram.

On its front panel, there aren’t any elements because it’s monitor concave shape and since the shape of monitor is concave and curvy, even with the monitor closed you can still see the key panel.

For the ports, at the rear section of Predator 21 X is a HDMI port, two Display ports, RJ-45 and Thunderbolt together with USB 3.1 port type C and two power connectors for connecting power supplies. On it’s left side, two 3.0 type A USB ports, a card reader (SD, SDHC, SDXC formats) and two 3.5 mm mini jacks for earphones and a microphone. On the right side, two more USB 3.0 and a slot for Kensington lock.

The key panel laid out ergonomically for user’s comfort, the buttons are moved closer to user and the mousepad is placed at lower right corner of the laptop. The next is, it has a clear glass panel that allows user to see the laptop’s fan, this way users will able to know that it’s time to clean the fan and the glass panel is decorated with trapezoid plate with the inscription “Conquer new world”. Though users have the choice to change it later on.

Predator Game Graphic Setting Overview

Games API Quality Full Screen Anti Aliasing
The Witcher: The Wild Hunt (Novigrad and surroundings) Max Quality AA
Ghost Recon: Wildlands Max Quality SMAA+FXAA
Deus Ex: Mankind Divided DirectX 12 2x MSAA
4 Things About Ni No Kuni II: Revenant Kingdom

4 Things About Ni No Kuni II: Revenant Kingdom

Finally after few months stuck in my video games backlog, i got to play, experience and finish Ni No Kuni: Revenant Kingdom last weekend. The game is just simply grand, wonderful, and masterful which will keep you excited and entertain hours on end, especially the kingdom building. If you planning to cover almost all of its content it will take at least 60 to 100 hours, but if you planning to speed run through the game (main quest line) it will only take around 35 hours to reach the final and last chapter of the game.

The style of your characters will change from normal to chibi-style 3D sprite, just like all the classic jrpg from few years back. Though when you encountered a monster at world map, the battle will happen in a different space and your character will be reverted back to their normal form and style but a skirmish (real time strategy battle) will see your characters in their chibi form since skirmishes take place at the world map.

Quests

But believe me, the game’s side quests will temp and hook you into doing the side quests because they’re not just simply “go and fetch” or “kill it” side quests because some of it have touching and heart-warming stories like this one quest where a girl will ask for you help to find and feed her pet dragon, and its ending got my eyes all watery. Plus, if you want to further upgrade the kingdom you’ll be needing to find all of the citizens and i’d more than half of the side quests are related to that.

Combat

Party Combat

As for the game combat system, was developed by Level-5 (Rogue Galaxy, Ni No Kuni: Wrath Of The White Witch, Dragon Quest VII, White Knight Chronicle II) made transitions from semi-turn base battle system to fully real time action combat system. In combat the party will consist 3 characters, whom you can switch and take control of at any time during battle, and fights using melee attacks (heavy and light), range (rapid and charged) as well as spells and characters special abilities—to those had played Rogue Galaxy, also developed by Level-5, will find the combat system and gameplay very similar to that of Rogue Galaxy. Nothing complicated with the combat, it is rather easy and breezy but if you’re looking for a more challenging combat experience then you can head to the game setting and change the game’s difficulty level, you can do this at any time and point of the game.

If you’d like to see some flashy magics then you should upgrade the Spellwork facility in the kingdom, so that you’ll have access to more powerful and flashy magical actions.

 

Skirmishes

That won’t be the only type of combat gameplay you’ll be experiencing in Ni No Kuni: Revenant Kingdom, there is another type of combat; skirmish. If you are familiar with the Suikoden series by Konami, then you should be able to quickly learn it. During skirmishes, Evan will be surrounded by four different types of unit, each has their own weaknesses and strength (sounds super familiar?) and have their own unique ability. Skirmishes take place on the world map where Evan and the gang will get turned into chibi-style 3D sprite. Unlike in Suikoden series where the skirmishes have phases or turns, skirmishes happen real time in Ni No Kuni: Revenant Kingdom so you have to think quick else you’ll be overwhelm by the enemy forces.

 

Story Settings

The events in Ni No Kuni: Revenant Kingdom are set about hundred of years after the first Ni No Kuni, and you will kick things off in Ding Dong Dell, a kingdom resided by the Grimalkin and Mousekin—two races that have been at animosity since forever. Things go haywire when the kingdom trusted adviser decided to carry out a coup and dethrone House Tildrum heir to the throne, Evan Pettiwhisker Tildrum. Whom later saved by Roland Crane,  a president of an unnamed nation in Earth when he was teleported and appeared mysteriously in Evan’s chamber.

The mood and settings of the game’s story are rather light-hearted yet subtly riddled with serious and mature issues, something for us to ponder on. For example, racial tension and oppression between the Grimalkin and Mousekin, it mirrors much of today’s world current state—anyway, my point is that there is a choke full of values we can learn and take example of from it.

Music Scores

Truly, the music scores in this game will take you back to the good old days of Playstation One era (if you as old as me), especially once you able to access and use the airship, the music playing when you boarded the airship will give you a warm and fuzzy feeling. The music composer for this game is none other, Joe Hisaishi, the very same composer worked music scores for Studio Ghibli anime; Nausicaa Of The Valley Of The Wind, Princess Mononoke, and Porco Rosso (just to name a few, there many others).

 

How to choose headphones for your smartphone

How to choose headphones for your smartphone

Quisque fringilla, nisl non pretium vehicula, leo felis lobortis ipsum, et congue odio tellus vitae lacus. Nunc eget odio eget orci finibus rutrum ac ac neque. Curabitur consequat pulvinar ipsum, quis interdum tellus malesuada quis. Vivamus laoreet arcu sit amet finibus consectetur. Aliquam pulvinar, dolor eu pharetra tempus, turpis nibh aliquet ipsum, iaculis consectetur ipsum dui sodales augue. Suspendisse potenti. Nunc purus erat, tristique ut magna sed, finibus auctor purus. Integer bibendum ligula lobortis sem condimentum rutrum. In hac habitasse platea dictumst. Vivamus eu felis ut est dignissim eleifend.
Read more